Billboard Artwork Guidelines
Billboard Artwork Guidelines
Creating effective billboard artwork is about more than just looking good, it's about delivering your message clearly in just a few seconds.
Drivers and passengers only have a brief moment to see your advert, so keeping your design simple, bold, and easy to read is essential.
Artwork Specifications
Please ensure your artwork meets the following requirements before submission:
Format: Video
Duration: 8 seconds
Resolution: 768 × 576 pixels
Orientation: Landscape
Artwork that does not meet these specifications may need to be resized or adjusted before it can be displayed.
Artwork Specifications
Please ensure your artwork meets the following requirements before submission:
Format: Video
Duration: 8 seconds
Resolution: 768 × 576 pixels
Orientation: Landscape
Artwork that does not meet these specifications may need to be resized or adjusted before it can be displayed.
Keep It Simple
The most successful billboard adverts are clean, uncluttered, and easy to understand at a glance.
We recommend:
- Using one clear message or headline.
- Including only the most important information.
- Limiting the amount of text on screen.
- Using high-quality images or graphics.
- Leaving enough white space so your design doesn't feel crowded.
Remember: Less is more.
Keep It Simple
The most successful billboard adverts are clean, uncluttered, and easy to understand at a glance.
We recommend:
- Using one clear message or headline.
- Including only the most important information.
- Limiting the amount of text on screen.
- Using high-quality images or graphics.
- Leaving enough white space so your design doesn't feel crowded.
Remember: Less is more.
